About Resurfacing

Where we started

Absolute Resurfacing was born from a need when our Refinishing business had to source a new product.

Since starting refinishing, we began to see the different refinishing avenues that work, what doesn’t, and what other services you can offer in order to make a refinishing business profitable. Many refinishers have been struggling as owner operators in this industry for 10 to 15 years, and one thing we found was the franchise and supply domination in the market restricted many businesses doing the real work, that’s YOU, from making any kind of decent income. Others left within only months of starting, maybe through poor training, too little marketing, or simply not satisfied with the level of work required to get anywhere.

Independent Business

As an individual business, we found we had more work – not less. The unknown and untapped industry of refinishing means that the Franchises and their strangle holds on their Franchisees have allowed plenty of individual refinishers to join the industry, be competitive and choose the best products available, not the dated ones Franchises are restricted and bound to use.

Current Available Products

The supply of low quality products in the market, some not withstanding hot water (yes – and they recommend this to go on a bath!), some so quick they don’t need a prepared surface, and often dazzling misleading information about synthetic porcelain, baked on enamel, thermo processes and other dressed up fallacies. Coatings that are applied by a spray gun are a paint product - not enamel in any form. Refinishing or resurfacing is not as obscure as some may believe, it’s just untapped in a large portion of today’s strong renovation market, and these conflicting claims confuse and mislead consumers to believe they are receiving something they are not.

We are refinishers, and we are proud to offer an excellent service and product range. We apply a coating to a surface so that it can withstand heat, water, look fantastic… and last!

Market Potential

The exciting part of this industry is that for the 10 to 15 years that it’s been in Australia, very little growth has occurred, and certainly next to no consistency. With this market short fall, together with the ever popular choice of property as an investment, resurfacing is a great choice of business.

We model our services on our supply company NAPCO which continues to grow and thrive and dominate in the US and Canadian markets. These markets do have the awareness and supply growth that has been lacking in Australia to date.

The Unknown Industry

Many people who believe refinishing products couldn’t possibly work let alone last a long time, and some lessor quality products don’t, cast a shadow over the potential in our market. We are lucky enough to offer products from our supplier, North American Polymer Co in the US which has been using and developing their products for over 30 years. This is a claim made by many refinishing suppliers, but none have the level of achievement offering a 4 hour drying time, and to have the specialised associated products like wipe on tile primer to reduce your job time, and give a long lasting result.

As an owner of a refinishing business, I understand that the work is hard until you learn the processes, and putting together an effective business can be daunting. But know that you can employ staff and grow your business, and expand on your services to offer full bathroom renovation services. The many refinishers in the United States and Canada have proven this.

The shortage of tradespeople in Australia is another great reason to offer a service so high in demand. A renovation business can be booked for months at a time, while you can do the job at a fraction of the cost and time.

Our Mission

We offer the products, equipment and training to offer authenticity in the refinishing industry in Australia.

Your complete one stop refinishing supplier.

Our mission is to offer the best products in the world which give the best possible results. We offer only the best we can find and use in our own refinishing business, these are from NAPCO, and we supply these products at a reasonable price with excellent service and technical support so that you can run the best effective business you can.

At Absolute Resurfacing, we believe if you’re not making money, then neither will we, and who is going to want to hang around to achieve the quality results required to produce an effective business worthy of growing and achieving longevity. All too often a refinishing business is born or Franchise sold, a warranty of 10 to 20 years is given only to go out of business months later.

So our greatest goal is to do everything in our power to give you the head start you need. We offer a range of training services to meet your business requirements, technical advice, efficient supply, and the highest level of customer service so you can get on with - the reason you work hard - your business!

In addition to this, as a supply customer we will give you regular specials on products, offer technical and trade support, and refer enquiries to you we receive from your area. We offer this as support to you to achieve all you can in your own independent business.

We see ourselves as a supply company with a difference - we are a service to improve your business before we could hope to improve ours.

Happy refinishing!